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The Web Content Style Guide: The Essential Reference for Online Writers, Editors and Managers
Financial Times Prentice Hall (
17 October, 2001 )
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Not for the techies out there...  |
I was needing a book that really covered content style, so that my websites were more worthwhile from the readers point of view. Sadly what I got here was 32 pages of little depth on content style, 202 pages of an A to Z of web terms that could have come from any PC magazine, and four pages of sample style. I really needed this book to be 202 pages on content style, as Ive been in the business long enough to know what ISP, TCP, and URL stand for.Ideal for managers then!
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An A-Z of perfect sense  |
McGovern and Norton have compiled the definitive guide to making your website simple, clear and easy to use. Nothing is more frustrating than labyrinthine sites that are unclear and difficult to navigate; this book shows you how to strip away unnecessary complications that put your site in this category. The book is in three sections: writing for the web, designing for the web, and an A-Z of content style. The first section is particularly good, packed with excellent advice about writing for the web, writing in general, and most importantly, editing yourself. Advice on traditional forms of writing by George Orwell, Samuel Johnson, William Faulkner et al are applied. The A-Z is a complete encylopedia of working on the web, which I will be keeping on my desk for frequent consultation. An ideal reference guide for all writers, editors, publishers and managers of web content.
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I will certainly be recommending this book to others |
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This comprehensive and authoritative overview of content management starts with useful guidelines to writing and designing web material. If only most webmasters could heed the sound advice given here, then web surfing would be a much happier experience for us all! Following this, the glossary of terms and definitions also deserves thorough reading. Even the more obvious terms are defined to encyclopaedic depth that clearly has benefited from the authors wealth of experience in content management. I will certainly be recommending this book to people who attend our writing for the web courses.
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